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Making blogs work for your business as a CRM tool
… CRM system related blog writing skills and a talent for identifying suitable topics, which may not be possessed by the team, necessitating use of outside writers or agencies. Successful blog writing lends itself particularly well to building online CRM because the short and sweet nature of the communication is in an ideal world easily digested by online readers. Most blog readers don’t want to be bogged down by too much detail. It’s a bit like the difference between a leisurely six …