WorkAtHomeTruth

The Brutally Honest Truth About Working At Home (Helping People Stay Safe Since 2005)

Effective Communication Tactics To Persuade Your Clients

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… are sympathetic to their cause to build trust and common ground, and avoid alienation. In spoken communication: Consider your language use. Are you talking, presenting to, or negotiating with speakers of another language? If you are, remember to simplify your language and reiterate your key points –without being patronising of course. Adjust your body language. Your body language needs to reflect your spoken statements. Confident and open posture, direct eye contact and mirroring can all …

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Crossing Cultural Boundaries in Business

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When companies first look at the prospects of trading internationally there are some significant obstacles that will be immediately recognised. These obstacles include legal issues, physical distances and language barriers that cause problems for marketing and communication. One thing that few companies recognise from the outset, however, is the differences in business culture that they are certain to face. Cultural differences can, however, create more distinct boundaries for trade than even …

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Making blogs work for your business as a CRM tool

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… it purely organizational, and more likely to be aimed business to business. Getting the slant of the blog right is crucial to the success of the CRM system, including deciding on: Formal or informal tone The images used The technical edge of the language and degree of jargon (is it ever helpful?) How to write inclusively to cover the cultural and geographical differences of your target audience. Evaluations of an experimental blog need to be planned with CRM outcomes in mind, so it’s …

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